risk reduction

As of the 23rd May 2022 this website is archived and will receive no further updates.

understandinguncertainty.org was produced by the Winton programme for the public understanding of risk based in the Statistical Laboratory in the University of Cambridge. The aim was to help improve the way that uncertainty and risk are discussed in society, and show how probability and statistics can be both useful and entertaining.

Many of the animations were produced using Flash and will no longer work.

"Official": it does matter how risk statistics are presented

The respected and influential Cochrane Collaboration has just published a systematic review of research on different ways of presenting risks and reductions in risk in a health context. It won't come as a surprise to regular readers of this website that they concluded that some aspects of the presentation really do make a difference. But maybe there are a few surprises in their detailed findings.

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